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Service · #03

Every click,
a return on investment.

We build ROAS-focused campaigns on Google Ads, Meta, LinkedIn, and TikTok. The right audience, the right time, the right message — maximum return on your budget.

4+
ad platforms
A/B
testing culture
24/7
live dashboard

What does ad management include?

From campaign setup to A/B testing, creative production to reporting — tracking every cent of your budget.

Keyword & audience analysis

Keyword and target audience research specific to your industry, product, and geography. Opportunity identification through competitor analysis.

Campaign setup & structure

The right campaign type (Search, Display, Performance Max, etc.), account structure, conversion tags, and tracking infrastructure.

Creative & copywriting

Ad headlines, descriptions, image/video creatives — multiple variations for A/B testing.

Bid & budget optimization

Manual or smart bidding strategies, budget allocation, day/hour performance analysis.

Conversion tracking & retargeting

Google Tag Manager, Meta Pixel, GA4 integration. Reaching users who visited the site and left.

Reporting & dashboard

Detailed monthly PDF report + 24/7 live dashboard on Google Looker Studio. Numbers stay transparent.

Data-driven 5 steps.

Not guesswork, measurement. Every campaign decision comes from data, hypotheses are validated with A/B tests.

01

Goals & Strategy

We translate your business goals into measurable KPIs: ROAS target, CPA ceiling, which product/service takes priority? Budget allocation and platform priority are determined.

02

Research & Setup

Keyword, audience, and competitor analysis. Conversion tracking infrastructure (GTM, GA4, pixels) is set up. Campaign structure is built.

03

Creative Production & Launch

Ad copy, images, and video creatives are prepared in multiple variations. Campaigns are approved and launched.

04

A/B Testing & Optimization

Data is collected over the first 7-14 days. Low-performing creatives are paused, winners are scaled. Bid strategies are optimized.

05

Scaling & Reporting

Winning formulas are scaled. Everything is transparent with monthly reports + live dashboard. Next month's strategy is planned together.

Not advertising, investment.

Data-driven, transparent, and continuously optimized campaigns for maximum return on your budget.

01 — ROAS-FOCUSED

Revenue, not clicks

What matters isn't how many people saw it, but how many converted and how much we earned. Every campaign is tied to revenue.

02 — A/B CULTURE

Evidence, not hypothesis

No "I think this copy is better." Everything is tested, the winner stays. Continuous optimization = continuously improving results.

03 — TRANSPARENCY

Numbers stay visible

The ad account is yours, the dashboard is open to you. Which keyword spent how much, which creative brought how many conversions — you see it 24/7.

04 — INTEGRATED

Ads + organic together

Google Ads and Meta Ads work integrated with social media management and SEO. Brand communication stays consistent across all channels.

Frequently asked questions.

Ad budget varies by industry, target audience, and goals. General guideline: a monthly ad budget of 10,000 TRY or more is enough to collect meaningful data. We start with smaller budgets and scale based on performance.

No, the ad budget is separate from the management fee and is paid directly to the platform (Google, Meta, LinkedIn, TikTok). Our management fee covers campaign setup, A/B testing, optimization, audience analysis, and reporting.

In performance advertising, the first meaningful data is collected within 7-14 days. Results become clear with optimization by weeks 2-4. You get a much faster return than with SEO or organic content.

Google Ads (Search, Display, YouTube, Shopping, Performance Max), Meta Ads (Facebook + Instagram), LinkedIn Ads, and TikTok Ads. We determine the platform mix best suited to your target audience together.

ROAS (Return on Ad Spend) = Revenue from ads / Ad spend. Healthy ROAS ranges differ by industry; we establish a benchmark in the first month and plan subsequent months accordingly.

We recommend a minimum of 6 months for performance advertising, because algorithm machine learning, building the right audience, and A/B test cycles take time. The first month is setup and data collection; subsequent months are optimization and scaling.

At the end of each month, a detailed performance report: impressions, clicks, CTR, conversions, CPA, ROAS, and recommendations for the next month. We also set up a live dashboard via Google Looker Studio that you can access 24/7.

Let's analyze your ad budget.

We'll review your existing Google Ads or Meta account within 24 hours and get back to you with a written audit report and growth recommendations.

Free ad analysis